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4th April 2008
Retailers back BBFC control of video games
Retailers have backed government proposals to give the British Board of Film Classification (BBFC) the power to rate video games.
According to the Byron review, compiled by Dr Tanya Byron, all video games suitable for over-12s are likely to be given a film-style age-appropriate rating.
And retailers have welcomed the potential changes, regarding them as an important aid for sales, especially among the current climate surrounding violent and adult-themed video games.
"Retail felt very strongly in favour of the BBFC as the single consumer-facing on all games," Byron said at the European Leisure Software Producers Association. "They felt they needed more support at the point of sale, and the BBFC could offer them that."
She added: "The big message of this Review is that the public needs to understand that this is not a cynical industry turning people into psychopaths and just making as much money as possible."
"This is an industry very proud of its products, which offer many benefits for young children."
Despite concerns among video games publishers, it is thought that the proposals will help consumers understand the content of the games boosting sales for both retailers and wholesalers.
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